The Role of Evangelism and Education in Fostering a Healthy PR Measurement Culture, By Philip Odiakose | METROWATCH
As the pioneer of public relations measurement in Nigeria, with over 15 years of professional experience, I have had the ...
Tag: Philip Odiakose
OPINION | Strategies for Effective Brand Media Intelligence Gathering, By Philip Odiakose | METROWATCH
In today's media landscape, the ability to monitor and analyse media coverage is crucial for brands seeking to stay ...
ANALYSIS | X-raying Fraud in Out-of-Home Media Buying: Why Brands Must Prioritise Media Monitoring, Compliance, By Philip Odiakose | METROWATCH
Introduction: Out-of-Home (OOH) advertising has long been a cornerstone of brand promotion, but with the digital shift, the industry ...
PR Innovation Takes Center Stage: P+ Measurement Services Presents the 24th #EvaluatePR Edition | METROWATCH
(PRESS STATEMENT) P+ Measurement Services, a leading Media Intelligence Consultancy, is excited to unveil the anticipated 24th edition of #EvaluatePR. ...
Nigeria’s Philip Odiakose Named Judge, as AMEC Unveils Jury for 2023 Global Awards | METROWATCH
(PRESS STATEMENT) The Association of Measurement and Evaluation for Communication (AMEC), a renowned international organization dedicated to advancing the field ...
INSIGHT | Mastering the Art of Pitching Media Monitoring and Intelligence to Clients: A Guide for PR Agencies, By Philip Odiakose | METROWATCH
In today's rapidly evolving digital landscape, effective public relations strategies are more critical than ever for maintaining a strong brand ...
Stanbic IBTC’s Strong Performance: H1 2023 Profit Grows by 121% | METROWATCH
(PRESS STATEMENT) Stanbic IBTC Holdings PLC, a member of Standard Bank Group, has released its audited financial results for the first ...
OPINION | A Call for Regulation of Nigerian Media Monitoring, Intelligence Industry, By Philip Odiakose | METROWATCH
The Nigerian media monitoring and intelligence industry has witnessed significant growth and development in recent years. With the proliferation ...
INSIGHT | Why Brands Should Monitor Their Influencers, By Philip Odiakose | METROWATCH
In recent years, influencer marketing has become a crucial part of many brands' marketing strategies. The power of ...
MetrowatchXtra is an online daily newspaper poised to act as a catalyst in our debate and desire for well-governed Nigeria and provide the much-needed platform for all, irrespective of social, religious or political divide, to express their views.
Metrowatchxtra Nigeria